On target filmsThe sequence: The words 'On Target Films' will be on little bulls eye targets.
Why?: One by one they will be shot and fall over or off a table. This plays on the phrase 'keep on target' introducing the idea of focus and staying on track to achieve an end goal
Tasty ProductionsThe sequence :Time lapse footage of a cake being put into an oven and rising.
Why?: I like this one because it sort of implies that films take time to create and grow and in the end they turn out really well. Much like a cake, if you don't cook it long enough it will be sloppy and rushed and if you cook it for too long it will be burnt and overdone.
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